Lina El-Assaad
Empowering conscious, heart-led leadership across cultures and generations
Lina is an ICF-accredited executive and leadership coach, DEI strategist, and facilitator who helps leaders show up with authenticity, confidence, and impact. Her work is grounded in the belief that inclusive and conscious leadership is essential to building thriving teams and resilient organizations. She blends a strategic business mindset with deep cultural intelligence, supporting leaders to embrace who they are while expanding their influence.
With over 20 years of experience across corporate communications, organizational culture, and women’s leadership, Lina brings a strong regional lens to her work in the Middle East and beyond. Her clients value her warmth, presence, and ability to unlock transformative personal and professional growth.
Specialties
Executive and leadership coaching, Women in leadership, Leadership transition, Cross-cultural communication, Authentic and conscious leadership, Executive presence and personal branding, Team coaching and facilitation.