This is an experiential cross-cultural awareness program that can take you and your teams forward by increasing your knowledge and skills in doing business globally.
The training solutions are aimed at businesses and professionals, leaders and teams confronted with different cultures and diversity.
Cross-cultural awareness gives an understanding of how a person's culture may inform their values, behaviour, beliefs and basic assumptions. It is not necessary to become an expert in every culture or have all the answers to be culturally aware; rather, cultural awareness helps you to explore cultural issues with business partners more sensitively and therefore more effectively.
Different cultures and cultural backgrounds between a highly diverse staff base brings with it a valuable contribution and richness. It can also raise challenges and difficulties. Cross-cultural differences occur in behaviours, etiquettes, values, expressions, group mechanics and non-verbal communication. These cross-cultural differences then follow on through to high level areas such as management styles, corporate culture, marketing, HR and many more.
This program does not generalize cultural groups. Instead it offers the ability to create awareness and understanding of different global business groups and their practices and approaches when it comes to business. This program manages to do this in a practical way with the aim of becoming culturally savvy. The main groups this program refers to are Latin-America, Europe, North-America & Asia-Pacific, and Africa. The program is based on solid knowledge and coaching skills, practical experience and proven applied research. It is also based on best practices world-wide.